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Before you sell

About the auction     After the auction     About Autorola.co.uk    
   
 

What is the best method to set a reserve price?

Our experience has shown that: The lower the reserve price, the higher the level of dealer interest - this is due to bidders misconception that their chances of purchasing the vehicle are escalated. In reality their chances of purchasing at a lower price decline. Bidding activity increases due to like minded dealers also wishing to purchase the car at a lower price, this has the reverse effect, driving the sale price up. The law of averages dictates that you receive the best price the first time the car is registered for auction - this is because many dealers will not allocate time bidding on the same car repeatedly. If they feel the reserve price was unrealistic in the first place, they tend to ignore the car in subsequent auctions. From the first instance, it is advisable that you work out what price you are willing to settle for. Set the reserve price as the lowest price you are willing to sell at, rather than the price you are hoping to receive. Remember! Autorola.co.uk is an auction, so you can easily receive a price significantly above your reserve price. Our users tend to have conducted research beforehand by inquiring about the value of their car at a local dealer. This then serves as the basis on which the reserve price is set. After this Autorola.co.uk simply find someone who is willing to pay more. Autorola.co.uk can also offer help in deciding upon a reasonable reserve price for your car. Call us and find out more on 01625 507000

 
   

Telephone support

Weekdays 09:00 - 17:30 | Telephone: 01625 507000
E-mail: customercentre@autorola.co.uk